Daniel studied journalism and graphic design. Through careers in both he spent several years in New York and Rio de Janeiro (yes, he can samba). When returning home to Stockholm and with the rhythm still in his head he began directing music videos. For Daniel experimenting with ideas and getting quickly from desktop to actually shooting them has always been important and he is still very driven by the curious, the wanting to know what is around the next corner and having fun finding out. He is a passionate and enthusiastic craftsman. His films are best described as being graphically driven, visually witty and above all, having heart.